Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much that they hold on 18 times longer, giving you the time and confidence to Feel More Bites, Set More Hooks and Catch More Fish!
Bassmaster Classic winning bait!
High action pinchers
Fish it slow or buzz it and watch the claws swim wildly back and forth